Press Release: Virtual experience of the most secure data centre in the world.
Norway`s market leading data centre provider Green Mountain selects Tieto XR Lab and Teatime Research to create an immersive virtual experience.
Green Mountain is a data centre company specialized in delivering high-end data centre services to demanding enterprise and wholesale customers around the world. During this year Tieto Enhanced Reality team has been working with Green Mountain to design the first virtual experience which will enable the customers to visit the data centre without having to travel there.
The tour features overview of the key benefits of Green Mountain, and Norway as the country to host their data centres. It provides the unique opportunity not only to visit all the strategic locations inside the data centre and learn about its setup and operations, but also to experience the potential expansion capabilities. The tour is developed by a Helsinki-based company Teatime Research, which is specialising on advanced virtual reality solutions. The scenes were captured in full 3D by using various imaging methods, ranging from photogrammetry to 360 images. The unique combination of captured data with 3D models and digital augmentations allows to provide highly realistic immersive presence experience.
Immersive experience to drive engagement
“Green Mountain is the front runners in the Norwegian data centre business and we seek to be the opinion leaders in using new exciting technology. Virtual reality is going to be a valuable tool and a revolutionary marketing- and communication platform for us. By designing this virtual tour of our data centres we can create a unique experience and present our sites in an interactive way to new clients without them actually needing to visit our data centres physically. You can feel like you are walking inside our high-security underground data centre from the comfort of your own office or even home”, says Svein Atle Hagaseth, CSO, Green Mountain.
Being one of the world’s most advanced data centres, Green Mountain seeks to attract global clients from around the world. The virtual tour is meant to provide the first impression to the potential clients and partners, and speed up the decision making process as well as the onboarding of the new clients.
“The immersive technology is past the point where it was acknowledged purely for the entertainment value, it can deliver concrete business results, by connecting people and brands in a more emotional and meaningful way. I am so impressed with the unique setting and security standards of DC1-Stavanger, that it felt to be the perfect data centre to turn into the virtual experience. Its remote location is one of the strategic advantages it has, yet making it a long journey for potential clients from outside Scandinavia. An approach selected for the Green Mountain data centres makes the experience feel incredibly realistic, leaving the impression of really having been there but without the need to travel. The tour will be used worldwide to represent the brand directly, and by partners.” – comments Ksenia Avetisova, Head of Enhanced Reality Lab in Tieto.
On May 1st the virtual tour is available for the visitors at DCD Enterprise in New York, USA. It currently takes visitors to the DC1-Stavanger, located in the ex. Nato storage facility inside the mountain. During the summer the experience will add the second data centre – DC2-Telemark.
For further information
Svein Atle Hagaseth, Chief Sales Officer, Green Mountain
Tel: + 1 416 518 7105
Silje Stensland, Marketing and Media Coordinator, Green Mountain
Tel: + 47 922 65 803
Ksenia Avetisova, Head of Enhanced Reality Lab, Tieto
Tel: +358 46 8114913
About Green Mountain
Green Mountain AS design, build and operate high security, robust wholesale colocation data centres. Green Mountain currently have two data centres in Norway with plans to develop in other regions. The data centres operate on 100% low-cost renewable power and use free cooling to create unique power efficiency.
The data centre near Stavanger (DC1-Stavanger) is built deep inside a mountain in a former high-security NATO ammunition store. The data centre in Telemark (DC2-Telemark) is in the ‘cradle of hydropower’ with multiple local hydropower plants. We are one of the largest operators in the sector in Norway with clients in finance, IT, government, oil and gas and others. www.greenmountain.no
About Tieto & Enhanced Reality Lab
Tieto aims to capture the significant opportunities of the data-driven world and turn them into lifelong value for people, business and society. We aim to be customers’ first choice for business renewal by combining our software and services capabilities with a strong drive for co-innovation and ecosystems.
Tieto Enhanced Reality Lab, part of Tieto Data Driven Business startup, is aiming to explore the opportunities in the new tech space. It provides methodology to identify the needs of customers and business, innovating services to support organisations in reaching strategic goals. The XR Lab opens doors to the growing ecosystem of partners, offering quick Proof-of-Concept projects to prototype and validate ideas quickly, as well as to deliver fully integrated solutions that both raise the efficiency of business operations and uncover the next level of customer experience. www.tieto.com/xrlab
About Teatime Research
Teatime Research is a virtual and augmented reality studio with a passion for emerging technologies. Teatime Research delivers products and services for virtual and augmented reality, with strengths in special know-how and expertise in user experience design. Located in Helsinki, Finland the team has many years of experience working in mixed reality projects. http://teatimeresearch.com/